Sterling Restaurants Expands Footprint in Qatar with New TCBY and Pizza Hut Openings

November 4, 2025

Sterling Restaurants continued to strengthen its presence in Qatar with the opening of two new outlets across key locations in early November 2025.

TCBY marked the opening of its new branch on Al Nasr Street on 1 November 2025, supported by launch activities designed to drive brand awareness, attract new customers, and increase neighborhood footfall.

Interior view of a TCBY frozen yogurt shop featuring an empty refrigerator labeled 'Froyo To Go' and a display case with a curved glass top.

Shortly after, Pizza Hut expanded its national footprint with the opening of its 50th branch in Al Shahaniya on 3 November 2025. This milestone location brings Pizza Hut closer to the local community, reinforcing its commitment to delivering great taste and memorable dining experiences across Qatar.

Together, these openings reflect Sterling Restaurants’ continued growth strategy and its focus on accessibility, community engagement, and brand expansion.